Tag: Concierge Drivers

Meet the PerryGolf Concierge Drivers: Joe Marshall

Brian Mull
Joe Marshall (right) and fellow PerryGolf concierge driver Gerry Martin enjoyed meeting Tom Watson, 5-time champion of The Open, while accompanying clients to Royal Dornoch.

PerryGolf’s Concierge Drivers play an essential part in any Customized or Escorted Tour. They fill many roles during your trip abroad – from recommending restaurants to sharing nuggets of local history and culture while also making certain every part of the Tour from the airport to the hotel to the first tee runs smoothly on schedule. This post is the fourth in an ongoing series, during which we’ll profile the devoted, diligent Concierge Drivers who help PerryGolf guests: Play the Game. See the World.

Patience and a sense of humor.

Those are the keys to thriving as a PerryGolf Concierge Driver the way Joe Marshall sees it.

Marshall would know, of course, having served in that capacity for nearly two decades, shepherding clients around his native Scotland, pointing them toward the pubs and restaurants where they can hang with the locals, taste the flavor and savor each experience on their trip.

“It’s my hobby as well as a job,” Marshall said. “When I stop enjoying it, I’ll stop doing it. I like golf, I like working with people. I’ve made a lot of friends over the years at the golf courses and with the regular clients.”

It was through a friendship with another member at his home club that Marshall’s tenure with PerryGolf began. John Finnegan competed against PerryGolf co-founder Colin Dalgleish on the amateur golf circuit and was working as a concierge driver in 2000 when he told Marshall the company was expanding its tours.

Marshall, 60, was working as a taxicab driver in Glasgow at the time. He jumped at the chance to pilot golfers around the land where he’s lived his entire life and where the game was born.

“I had no experience in this line of work,” he said.

He adapted quickly and excelled easily, understanding that on certain tours there might be as many as 16 golfers, pulling in different directions, each having a unique vision of the ideal golf vacation.

Learn more about the VIP Coaches & Concierge Drivers

“There are only so many things you can do in a day,” Marshall said. “People are here to have fun. They want to laugh.”

Marshall keeps the mood light and the spirits high. He chuckles when clients arrive in Scotland with predetermined notion of the restaurants and pubs they should visit in the evening.

“They’ll look at guide books and think they know where they want to go,” he said. “The places that are listed in guide books, I reckon they’ve paid advertising fees to get in there. Very few are the ones I would use, I like the local flavor in St. Andrews, Turnberry and Troon.”    

As for his own golf game, Marshall said he’s never won anything other than the ‘odd five pounds’ in a match the club where he’s belonged his entire adult life, Haggs Castle Golf Club. The course, built in 1910, is a parkland layout considered one of the best in western Scotland. For many years it was site of the Glasgow Open and in 1986, the Scottish Open, won by television commentator and host David Feherty.

Near the end of a tour, it’s typical for clients to start planning ahead to their next visit to Scotland, wanting to experience the courses and cultures of one of the country’s unique regions, from the Highlands to Ayrshire to Aberdeen.

With a slight prod, Marshall lists his favorite links in Scotland: The Ailsa Course at Trump Turnberry, basking in the light of its recent renovation; Kingsbarns, host of the Dunhill Links and the first Scottish course to be built on linksland in 70 years when it opened in 2000; Royal Dornoch – an absolute must play for aficionados of prolific architect Donald Ross, who designed more than 400 courses in the United States.

You probably won’t enjoy the good fortune which spun toward Marshall and a group of PerryGolf clients on a trip to Royal Dornoch. They were honored to meet Tom Watson, the American legend and one of the first to convey to the golfing world the joy awaiting on the ancient links where Ross apprenticed under Old Tom Morris.

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However, having been there many times, Marshall will offer this piece of advice for those venturing north to the Highlands to play Royal Dornoch – play it twice, on consecutive days because the first round is certain to present a challenge quite fierce.

Marshall remains happily busy during the golf season from April to October, helping host a variety of trips with groups as large as 16 people and lasting anywhere from 5 to 12 days.

During the winter, he rests – as much as his seven grandchildren will allow.

His four sons and daughter all live within a five-mile radius of his home in Glasgow.

“They keep me on my toes,” he said.

He always looks forward to resuming his duties behind the wheel. Like other longtime PerryGolf concierge drivers, Marshall relishes the relationships formed through the years.

“It’s good when you get to know some of the clients,” he said. “Over the years we’ve become friends. And we stay in touch two or three times a year and get to know our families … build a bond and a friendship.”

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Meet the PerryGolf Concierge Drivers: Stephen Outram

Brian Mull
Steve Outram has been a Concierge Driver for PerryGolf in Ireland for 27 years.

PerryGolf’s Concierge Drivers play an essential part in any Customized or Escorted Tour. They fill many roles during your trip abroad – from recommending restaurants to sharing nuggets of local history and culture while also making certain every part of the Tour from the airport to the hotel to the first tee runs smoothly on schedule. This post is the third in an ongoing series, during which we’ll profile the devoted, diligent Concierge Drivers who help PerryGolf guests: Play the Game. See the World.

While serving as Concierge Driver on a recent PerryGolf trip, Steve Outram faced a dilemma at the Dublin airport, where he was picking up 10 clients who were continuing an Escorted Tour.

Due to airline error, the golfers clubs did not arrive on the flight.

The next day the golfers were scheduled to play the Dunluce course at Royal Portrush, site of The Open next July and No. 14 in Golf Magazine’s 2017-18 ranking of Top 100 Courses in the World. A round at Portstewart – also a top 50 layout – awaited two days later.

PerryGolf has multiple options to enjoy The Open and the links in the championship rota

Such a predicament may have confounded a less experienced driver, however, Outram leaned on relationships built during his near three decades working for PerryGolf to make certain the golfers were equipped to play these ‘bucket list rounds.’

Right away, he called the head professional at Royal Portrush and arranged rental sets. Aware that Portstewart only had a half-dozen sets of rental clubs, he also asked the Royal Portrush pro if the golfers could keep the clubs an extra day and use them at Portstewart, located five miles down the coast.

The Royal Portrush pro agreed and disaster was narrowly averted.

“Because of the relationship and the attitude there was no issue at all,” Outram said. “That helped me out greatly. Another driver in the same situation, his golfers didn’t play for two days.”

Assisting others comes easily to Outram, a PerryGolf driver for 27 years. He doesn’t share the story because he intends to boast and while he’s certain there have been other similar incidents during his tenure, frankly, he tries to forget them as quickly as possible. By his estimate, nine times out of 10 a PerryGolf Escorted Tour runs smoothly without so much as a spilled cup of tea. But, when the uncontrollable travel hazards arise, Outram accepts the responsibility of making sure the clients needs are met. Securing a caddy can also be a challenge for guests in Ireland because the loopers often don’t work directly for the club and must be reserved in advance. Outram’s understanding of this nuance is just another way he can enhance the experience for PerryGolf guests.

Outram is a native of Bristol, in the southwest of the United Kingdom, who has called Ireland home for 40 years. He lives in the golfers haven of County Kerry, blessed with wonderful links such as Ballybunion, Tralee and Waterville, and has been involved in the Irish Golf Tour industry since its infancy.

Royal Portrush (Dunluce) plays host to The Open in 2019.

“Tom Watson said a lot of good things about Ballybunion back in the late 70s and that more or less kickstarted golf tourism here,” Outram said. “Now we have the (Rory) McIlroy factor in Northern Ireland and the appeal of Royal County Down and Royal Portrush.”

There’s also a buzz in the air throughout the country as golf fans and tourists look toward The Open, roughly nine months away, making its return to Northern Ireland for the first time since 1951.

Outram, 67, doesn’t play golf anymore. His knees won’t allow it. Yet he still shares the joy PerryGolf clients feel when they stride to the first tee at Ballybunion, glance toward the small stone fence separating the first fairway from a graveyard and begin their quest to conquer the venerable course.

From April to October, his typical season involves 10 to 12 tours. And the makeup of his clients has changed through the years, transitioning from male-only golf buddy trips to more couples-oriented tours these days.

Enjoy Ireland on a cruise with Azamara Club Cruises and PerryGolf 

On a recent Escorted Tour, he picked up four couples from the airport in Cork, delivered them to one of the wonderful links of County Kerry, and then took their wives on a sightseeing excursion.

While the men played the amazing Old Head, seeking birdies, the ladies kissed the Blarney Stone, hoping to capture its mystical eloquence.

“Every day is different. The wives add a bit of color and spark,” Outram said. “The variety of meeting the clients, every itinerary is made up differently because PerryGolf is taylor made to the clients request.”

Being familiar with the area enables Outram to make the proper dinner suggestion and handle reservations, if necessary. His experience also leads to giving each set of guests the requisite amount of attention.

Although he’s reached retirement age, Outram doesn’t intend to step away from the steering wheel anytime soon. He’s still happy to rely on his experience and local knowledge while delivering elite customer service to all who are interested in savoring the beauty of the Emerald Isle.

 

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Meet the PerryGolf Concierge Drivers: Angus McIntosh

Brian Mull

PerryGolf’s Concierge Drivers play an essential part in any Customized or Escorted Tour. They fill many roles during your trip abroad – from recommending restaurants to sharing nuggets of local history and culture while also making certain every part of the Tour from the airport to the hotel to the first tee runs smoothly on schedule. This post is the second in an ongoing series, during which we’ll profile the devoted, diligent Concierge Drivers who help PerryGolf guests: Play the Game. See the World.

(Learn more about PerryGolf Concierge Driver Neil Cruickshank)

Angus McIntosh didn’t anticipate embarking on a second career as a PerryGolf Concierge Driver and Cruise host. Now, a decade into these roles, he finds it difficult to imagine life without the guests met and tours led.

A native of Islay, Scotland, McIntosh spent 30 years as a Police Inspector in Glasgow and the town of Oban, on the country’s west coast. Upon retirement at age 48, he filled his days in the usual manner, spending time with his family and playing rounds of golf at The Bishopbriggs Golf Club – which he joined at age 10, and where today he resides 400 yards away from the clubhouse. One day after a round, he became aware of PerryGolf during a conversation. He made contact with the company and shortly thereafter began helping on cruises and meeting guests at the airport.

“I really wasn’t looking for a job,” McIntosh said in a recent phone interview from Scotland, where he’s enjoyed the warm, dry summer. “I like the freedom to deliver each tour as what I see as my way of doing it. There’s a template in place and a generic way of doing it but the company realizes that each person is an individual and has their own way of doing it. I like to give the people a bit of general information about the places that we’re going to.”

McIntosh honed his skills dealing with people during his long, successful career on the police force. Obviously the tenor of a PerryGolf trip is much different than what’s required on the beat, but his experience making decisions and organizing large groups of people can come in handy as he shepherds guests on their journey in a safe, timely manner. 

“The whole thing is about a worry-free holiday for the guests,” he said. “We’re there to push them in the right direction. As drivers, we provide a pretty unique experience, a concierge service on the road, similar to a concierge in the hotel.”

At the trip’s outset, McIntosh tries to understand the desires of a group. Perhaps it consists of four couples and they are interested in fine dining and sightseeing. Or maybe, it’s a group of eight men focused solely on the golf and unconcerned with historical landmarks or upscale restaurants. Some guests simply want to become immersed in the local community and culture during their holiday. Regardless, possessing intimate knowledge of his native land enables McIntosh to ensure their needs are met. 

On a recent assignment, McIntosh led PerryGolf’s Best of Scotland Escorted Tour. He speaks fondly of the concentration of championship courses available in golf’s homeland and requiring minimal travel or transfer of accommodations. Where else, McIntosh asks, can a golfer have a game at epic links such as St. Andrews, Troon, Turnberry, Carnoustie and Prestwick in a five-day span and spend only four or five hours in transit, traveling comfortably, of course, in a PerryGolf VIP Coach.

Rightfully proud of his homeland, McIntosh loves St. Andrews, however, his favorite area is the Scottish Highlands, an area ripe with beauty and rich with mystical bucket list destinations around Inverness, such as Nairn, Cruden Bay and Royal Dornoch – which tops the list of none other than Tom Watson, five times champion of The Open.

“From a driver’s point of view it’s very picturesque and there are a couple of beautiful detours you can take if the golfers are interested,” he said. “Getting about up there is also pretty easy.”

McIntosh and PerryGolf co-founder Colin Dalgleish depart Aug. 8th on the Baltic Sea Golf Cruise. McIntosh helped host guests on PerryGolf’s first voyage to this beautiful corner of the world two years ago and looks forward to returning because of the hospitality received at Gorki GC in St. Petersburg, Russia and throughout the region. He’s proud to play a role in helping these cruises run smoothly, from shuttling clubs to the course where they await the golfers on their arrival from the ship to ensuring each golfer returns to Azamara Journey within a comfortable time frame after the round, so each can embrace the area’s sights and scenes alongside their partner or other guests.

Land or sea, tour or cruise, Scotland or Scandinavia, building relationships with PerryGolf guests remains the common thread. Like many Concierge Drivers, he remains in regular contact with guests who have become friends through regular correspondence or return trips to the U.K.

“You get to know them quite well on a personal basis and you get to be quite friendly with them,” he said. “You want them to go back and tell everybody so they send people back to our country to experience what they have as well.”

Listening to McIntosh, 58, it’s obvious he’s found the ideal occupation for this stage in life.

“If I left PerryGolf I’d probably retire properly,” he said with a laugh. “I get along well with the staff. Once you’re out on the road you’re left to your own. It’s not like they’re calling every two or three minutes to check on you. For me it’s been a great experience. It’s nothing I thought I would ever do. I’m in no great hurry to throw in the towel just now.”

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Meet the PerryGolf Concierge Drivers: Neil Cruickshank

Brian Mull

 

PerryGolf’s Concierge Drivers play an essential part in any Customized or Escorted Tour. They fill many roles during your trip abroad – from recommending restaurants to sharing nuggets of local history and culture while also making certain every part of the Tour from the airport to the hotel to the first tee runs smoothly on schedule. This post is the first in an ongoing series, during which we’ll profile the devoted, diligent Concierge Drivers who help PerryGolf guests, Play the Game. See the World.    

One of Neil Cruickshank’s first encounters with golf occurred in 1977 at Turnberry.

Armed with a degree in hotel management, Cruickshank landed a job at the famous hotel adjacent to the course in Scotland where American legends Tom Watson and Jack Nicklaus staged their epic Duel in the Sun in The 106th Open.

The evening after the final round, Nicklaus, accompanied by wife Barbara, entered the hotel’s main dining room. They received a standing ovation and hearty round of applause from the other diners and guests, Cruickshank recalls. Minutes later, Watson entered to a polite, yet somewhat muted response. Perhaps the young American had yet to fully win the hearts of Scotland; their special mutual relationship accelerated that day, however, as Watson’s second consecutive 65 nipped Nicklaus and earned his second Claret Jug. He finished his career with five, tying the modern record, and, at age 59, missed a sixth by inches at Turnberry in 2009.

The storied Ailsa Course at Trump Turnberry, as it’s known today, remains one of Cruickshank’s favorite places to take his PerryGolf clients. He’s spent the last two years as a Concierge Driver, after enjoying a long, successful career in the hotel and service industry. A golfer for 50-odd years, he’s never played the game particularly well but that hasn’t curbed his enthusiasm for rounds on legendary links like Royal Dornoch or Turnberry, which he feels is even better following architect Martin Ebert’s massive renovation in 2016.

Regardless the destination, Cruickshank, 59, enjoys his role as Tour host because of the friendships and relationships built during the week-to-10-days spent together.

Book a PerryGolf Custom Tour 

“It’s two-fold,” Cruickshank said in a phone interview. “We’re making the trips a trip of a lifetime for a guy, seeing their enjoyment and excitement of the trip. We deal with all the detail. That’s all it takes and seeing all that is exciting. Meeting the new people and going back to old style hotel keeping where you are really taking care of your customers.”

Cruickshank possesses enormous pride in all portions of his native Scotland, from the rich culture to the natural beauty and certainly the golf which is beyond compare. He’s also a particularly fervent supporter of the national rugby union team and plans to travel to Japan to support them in the World Cup in 2019.

Then again, traveling is old hat for Cruickshank. Clad in a kilt, he was a volunteer greeter during the 2016 Ryder Cup at Hazeltine and ranks that as perhaps the ultimate sporting experience. The journey to Minnesota also enabled him to reconnect with former PerryGolf clients who reside in the States and have become friends through the years. It’s not unusual for Cruickshank to receive a photo text message when one is playing a top 100 layout on a particularly pleasant day, trying to make him a touch jealous – all in good fun, of course.

These relationships are the backbone of the experience for Cruickshank.

“It’s strange how quickly it does develop,” he said. “When you meet them at the airport they are so excited, like children at Christmastime or in a candy store. They are a joy to be with and that becomes infectious.”

“You get caught up with their excitement, just think about the next round of golf and talk about their previous round of golf, get to know them really quickly. There’s no barriers, away from their home environment, it’s quite amazing how much you learn about them and their family. You’re with them for big chunks of the day, really do build a bond with them.”

6 Nights, 6 Rounds in the Scottish Highlands and St. Andrews

Cruickshank relies on decades of experience in the service industry to determine the ideal agenda for each set of guests. Some might desire the fine dining options available across Scotland while others simply seek sustenance to survive until the next round of golf. Whatever their preference, his role as concierge driver demands that the clubs and luggage are always safe and secure while golfers arrive at the course well in advance of their starting time.

“Everything is labeled and I always check how many bags they have,” he said. “Many of our hotels have a golf storage. Each morning we get the clubs out and off we go. I check with the golf courses to make sure everything is in place. If caddies have been requested … we pride ourselves at PerryGolf on being one step ahead.”

The seasonal schedule (April – October due to daylight restrictions in the spring and fall) serves Cruickshank well at this point in his life. Married with three children, two of whom live in Glasgow and one who lives at home, serving as Concierge Driver on roads and in towns he knows so intimately enable him to provide a comfortable experience for all clients.

Memories lasting a lifetime are made on these trips to golf’s most hallowed grounds. Links that have tested the greatest golfers through the generations accompanied by dozens of hidden gems make every trip unforgettable and golfers anxious to return. Years like this one, which have been dry and seasonably warm, only amplify the expectations. With drivers like Cruickshank behind the wheel, clients feel confident they’ll be steered around Scotland in the best of hands.

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